Leading with Design
I truly believe that through design thinking and empathy, we can change lives. I assume the responsibility of championing our work across the company by actively engaging with cross-functional teams. I showcase innovative product experiences and explain our design processes. My mission is to organically instill a design-thinking approach, influencing teams to embrace human-centric methodologies.
Professional Summary
I’m a seasoned Product Designer with 13 years of experience across various industries, including Telco, e-commerce, fintech, hospitality, and more. Based in Dubai, I have excelled in designing B2C and B2B products for billion-dollar companies, impacting millions of users.
I bring a blend of product design and research expertise to help teams achieve business goals and deliver high-quality solutions. With a strong understanding of the development process, I thrive in cross-functional team environments. Additionally, I lead and mentor teams, fostering a positive, collaborative atmosphere while effectively managing squads, timelines, budgets, and stakeholder communications to ensure successful outcomes.
Core Skills
(Design) Philosophy
UX/UI Design
User Research
Design Strategy
Interaction & Motion design
Design Systems
Art Direction
Product Strategy
Service Design (Learning)
"My efforts are consistently directed towards achieving the ultimate goal. I believe that the true essence of design and user experience comes to life in the final output, not merely in flashy presentations or prototypes."
Background
Working Experience
Nov 2021 - Present
Product Design Lead
May 2019 to Nov 2021
Senior Product Designer
Jun 2013 — Feb 2019
Senior Product Designer
Apr 2010 — May 2013
Lead UI Designer
2008 — 2010
TV channel, Newspapers, Magazines
Part-time designer
Education & Trainings
2024 — Harvard Business School Online
Disruptive Strategy
Interaction Design Foundation (IxDF)
2023
UX Management: Strategy and Tactics
2023
Design for Augmented and Virtual reality
2022
Emotional Design
2021 — School of motion
Advanced 2d Animation
2008 — Manzar College of Arts (MCA)
Graphics & Multimedia Expert
My Process when hands-on
Personal Background
I’m a 33-year-old father to a wonderful 2-year-old boy, who I consider an angel sent to earth. I moved to Dubai in 2013 to live with my extended family, believing in the importance of building our family history. I studied and began my career in Karachi, Pakistan, where I spent the 12 years of my life before moving to Dubai.
Outside of work, I am an avid traveler and cinematography enthusiast. Exploring new cultures and capturing moments through my lens enriches my creativity and perspective, which I bring into my design work. I love to play pool with friends, I can be competitive when it comes to a sport. Visit my Instagram for travel highlights.