Professional Summary

I’m a hands-on Product Designer combining digital design expertise and development experience to help inspiring brands and businesses achieve their goals. As an experienced team leader, I thrive on collaborating with multi-disciplinary groups to create intuitive experiences and high-end visual production.

Currently, I lead the product design (Channels Pod) for the digital transformation program at du Telecom (EITC)

Work Experience

November 2022 — PRESENT

Product Design Lead

du (EITC), United Arab Emirates

MAY 2019 — October 2022

Senior Product Designer

Majid Al Futtaim, United Arab Emirates

JUNE 2013 — FEBURARY 2019

Senior Designer & Team Lead

Digital Nexa, United Arab Emirates

APRIL 2010 — MAY 2013

Lead UI Designer & Developer

Sidat Hyder Morshed Ltd. Pakistan

AUGUST 2009 — MARCH 2010

Web Graphic Designer

VeriQual, Pakistan


2010 — 2014

Bachelor’s of Arts

University of Karachi

2007 — 2008

Graphic Design & Animation

Manzar College of Arts

2006 — 2008

Computer Science

Islamia Science College